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February 17, 2011
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Statewide Soda Tax Aims to Fund Prevention for California’s Kids Today in Sacramento, a statewide soda tax was introduced that, if successful, could add $1.7 billion a year to fund critical healthy eating and active living programs – programs which are under threat in the state budget crisis. Levying a penny an ounce on every soda and sugar-sweetened beverage sold in California, AB 669 draws a direct line between rising soda consumption and chronic disease in California. Read the full press release here. Strategic Alliance encourages Rapid Responders to pen letters to the editor and write opinion pieces in response to local and state media coverage on the proposed tax.
Share your advocacy efforts with us! Did you write a letter or pitch a story in support of a soda tax? Send us a quick note so we can make sure your efforts are recognized. ********************************** WHAT IS THE STRATEGIC ALLIANCE? The Strategic Alliance is reframing the debate on nutrition and physical activity away from a focus solely on individual choice and lifestyle towards one of environmental influences and corporate and government responsibility. Current Steering Committee members are: California Adolescent Nutrition and Fitness Program (CANFit), California Center for Public Health Advocacy (CCPHA), California Food Policy Advocates (CFPA), California Pan-Ethnic Health Network, California Park and Recreation Society (CPRS) , California Project LEAN, California WIC Association (CWA), Child Care Food Program Roundtable, Latino Health Access, Partnership for the Public's Health, PolicyLink, Prevention Institute, Samuels & Associates, and Public Health Law and Policy. HOW TO BECOME A MEMBER The Strategic Alliance is currently engaged in building a broad and diverse statewide membership. To join or for more information, please visit us on the Web, www.eatbettermovemore.org, or contact Phebe Gibson at 510.444.7738 or Phebe@preventioninstitute.org. And even if you're already a member, please forward this message on to your colleagues so we can continue to strengthen our coalition. Thank you!
The Strategic Alliance is reframing the debate on nutrition and physical activity - from a focus solely on individual choice and lifestyle, towards one of environmental influences and corporate and government responsibility.
Home | About Us | Our Approach Prevention Institute | 221 Oak St. Suite A, Oakland, CA 94607 | Ph. 510-444-7738
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