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Prevention Institute

May 8, 2013

Submit Nominations Now for Strategic Alliance's 2013 Media Advocacy Award!

Strategic Alliance is pleased to announce that this year, for the very first time, we will be presenting an Award for Excellence in Media Advocacy to a California-based advocate at the upcoming 2013 Childhood Obesity Conference.

The award will recognize a local or state advocate who is helping to shape media coverage that shifts how policymakers and the public understand food and physical activity -- from issues whose solutions are rooted solely in individual responsibility, to issues that demand policy change, corporate accountability, and social justice. 

We are seeking nominations of advocates who have successfully worked with reporters, editors and producers, submitted powerful Op-Eds and otherwise focused media attention on the need to increase access to healthy food, limit junk food marketing, or foster built environments that promote physical activity and health. We’re looking forward to your nominations of media advocates who: 

  • Effectively use media advocacy to advance their environmental and policy change goals  (e.g., planning media events, pitching stories to local reporters, guiding reporters on site visits, or meeting with editorial boards);
  • Serve as trusted sources for reporters in their communities (e.g., providing relevant data, policy updates, community voices, and framing guidance that helps reporters tell the story of the role of the environment and policy in shaping health);   
  • Pen letters to the editor and Op-Eds; and
  • Use new media (blogging, tweeting, etc.) to elevate and advance their environmental and policy change efforts.

Got a media advocate in mind? Click here to submit your nomination. Remember to include at least one example of the nominee’s media advocacy work. 

Send your nominations today! The deadline to submit nominations is Wednesday, May 22, 2013. If you have any questions about the nomination process, please contact Sarah Mittermaier.   

Keep up with the latest from Strategic Alliance

Take a look at our most recent California blog, which discusses SB 622 and the need for a statewide soda tax, and sign up for our Rapid Response Media Network. 

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